Thank God for designers!
...working at making the food we buy look as good, if not better than it tastes. I'm pretty sure how we look at a design affects our experience of a product and Yes, I love my super market just a little more thanks to you guys... and had I of thought of it when I was younger, I would have joined your ranks.
3. Sultry Sally. God, sometimes those Aussies are geniuses.
Even though, Sultry Sally seems to me a bit of a Chatty Cathy, with a singing group and fan club associated with the character (check the
website) it's still a very sleek brand. The packages are thinner then regular chip bags, and I really enjoy the colour scheme used. I'm not a fan of the website. She talks in the first person like she's a one-woman company, which is kinda irksome. Surprisingly "cheese" isn't listed among the available flavours.
2.liten ljus lajer (little light lager)- Swedish Lager designed by Amore a Swedish brand consulting agency. How great is the triple L? So simple and masculine and unassuming, but still looks like it would turn heads in a bar, because it'd be the only can not trying to stand out.
1. Swedish ciders by Krönleins Bryggeri. Also designed by Amore. Incredibly effective, and cute enough to be Japanese. One question though: are they marketing to women? I feel like they are, because it would seem that an appropriate reaction to the first sight of the can would be: "Super Cute!"